by Ekaterina Walter | Mar 27, 2014 | Social Media
If you have ever felt little or powerless in your life (and I bet most of us have at some point), you know how deeply unsettling that feeling is. Some of us would do anything to never experience that feeling ever again. The pursuit of excellence in customer service,...
by Ekaterina Walter | Mar 25, 2014 | Social Media
3-D printed candy, flying cars, 3-D selfies, robots, and elaborate and fun marketing hoaxes that draw our attention: you can experience all that at South by Southwest (SXSW), one of the biggest and most intriguing tech events of the year. For years SXSW was the event...
by Ekaterina Walter | Mar 20, 2014 | Social Media
Telling stories is nothing new: we’ve been telling stories of where we come from, where we are going and who we are sharing that journey with since we sat around the flickering fires of our ancestors’ caves, millennia ago. The ability to tell stories is what sets...
by Ekaterina Walter | Mar 18, 2014 | Social Media
Customer service excellence has always been and will always be one of the critical competitive advantages for any business. Here are 40 quotes supporting this premise. Make a customer, not a sale. ~ Katherine Barchetti The goal as a company is to have customer service...
by Ekaterina Walter | Mar 13, 2014 | Social Media
I consider myself a highly productive person. Especially so when I take on multiple projects that I am passionate about. And when I bite more than I can chew – which happens often, because I love what I do – I go into overdrive. And that’s when, on that proverbial...
by Ekaterina Walter | Mar 11, 2014 | Social Media
You may have noticed some of the headlines following the Oscars and Super Bowl this year: 17 (mostly failed) Brand Tweets From The Oscars, ‘Real-Time Marketing: Only the Dumb Survive’, and ‘Go home, Real Time Marketing. You’re Drunk’. Once again, for better or for...