by Ekaterina Walter | Jan 21, 2019 | Brand Storytelling, Brilliant Marketing, Intrapreneurship, Leadership
Smart. Confident. Courageous. Unique. In one word, Badass. Such are the female characters of the books my daughter loves to read. My daughter and I were going to the library since she was 3 years old (she is now 10). We go almost every week. We read a lot together....
by Ekaterina Walter | Jan 14, 2019 | Leadership
In my 15+ year career as a marketer, I’ve had a lot of managers. In my 10+ years as a book author and blog writer, I have interviewed hundreds of people (a lot of them in leadership roles). And in all this time one important leadership quality was mentioned rarely and...
by Ekaterina Walter | Jun 11, 2018 | Leadership
As I was watching my daughter’s third-grade girl basketball team win the championship, I was in awe. They didn’t win it because it was expected of them. They won it against all odds. The team was the third best in the league. They entered the last three...
