by Ekaterina Walter | May 21, 2014 | Social Media
This month Mark Zuckerberg, the CEO and co-founder of Facebook, a $155B company, turned 30. Happy birthday, Mark! Over the past 10 years, as he was building the largest global social network, Zuck had a lot of supporters, as well as critics. But whether you love him...
by Ekaterina Walter | May 19, 2014 | Social Media
This month Mark Zuckerberg turned 30 years old. Congratulations are in order, for both the notable personal milestone and for what Facebook’s co-founder and CEO was able to build in his twenties. Love him, or hate him, there is a reason why Zuckerberg is the 26th...
by Ekaterina Walter | May 8, 2014 | Social Media
As media campaigns become increasingly 360 degree – with Facebook pages, hashtags and digital reach becoming an integral part of so-called ‘traditional’ advertising – brands are looking more to their fans to chime in and tell their stories. User-generated elements of...
by Ekaterina Walter | May 6, 2014 | Social Media
The other day I talked to a CEO of a successful start-up about key ingredients for success. We agreed that leadership is the most important component of building a thriving business. But we found that there is a difference between an average leader and a self-aware or...
by Ekaterina Walter | May 1, 2014 | Social Media
Visual marketing is all about creating buzz through images – so there’s no wonder brands were quick to see the potential in Pinterest, that ultra-hot social media site where photos are center-stage and sharing is second nature to your audience. Pinterest only launched...
