by Ekaterina Walter | Jul 1, 2014 | Social Media
Most successful people, when asked what makes them different, will cite something such as “tenacity,” “perseverance,” or just “sheer hard work.” These qualities are all important, but not every success story is based on perseverance alone. There’s also the art of the...
by Ekaterina Walter | Jun 21, 2014 | Social Media
Fifty percent of world population is under 30 years old. Generation Y is the first generation to grow up with technology; they experience technology before even romance enters their lives. They are digital natives – their whole social lives are on social networks. And...
by Ekaterina Walter | May 29, 2014 | Social Media
Humor is the greatest ice-breaker. It can bring people together, cross cultural divides and help us find our common ground. It can be a hugely powerful tool for marketers that can help us not only reach our audiences, but persuade them to share our message. The brand...
by Ekaterina Walter | May 27, 2014 | Social Media
Tumblr is blogging with a difference. Its format encourages short, snappy, informal posts, which are categorized by photos, text, links, audio, video, quote and chat. It sits somewhere between Pinterest, Twitter, Facebook and more traditional blogging with posts that...
by Ekaterina Walter | May 22, 2014 | Social Media
A new 2014 report released by Social Media Examiner has found that marketers value social media marketing – and visual marketing in particular – more highly than ever before. What specifically interesting, however, are these six findings of the report that confirm...